Faceblind Awareness Posters
Boingo Wireless Website
Shoot Me a Message
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The project started with brainstorming ideas that would get the Van's community involved in interacting with the brand's Facebook page in an engaging way. Once a direction was chosen, I began paper prototyping and wireframing ways to make the concept come to life. From there, several design directions for the landing page of the applications were explored.
Once the client chose a design direction, I worked to flush out the remaining pages of the application. This included creating a robust UI kit for the development team to use when making the vision come to life.
Once the design of the application was done, I worked on designing and developing two HTML emails. One was used to promote the application, and was sent out via MailChimp to Van's newsletter subscribers. The other was used to deliver the promotional coupon to people who participated in the promotion. I also designed a number of social images to drive traffic to the Facebook application.
The ultimate prize was to be one of the first people to try the new Say Cheese! Crackers from Van's. The graphics for the shipping box and a coupon were designed and mailed out to winners of the promotion. Say Cheese! Crackers were also placed inside the box.