Faceblind Awareness Posters
Boingo Wireless Website
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I always start my design process with industry research. From there I sketch out an assortment of ideas, and choose which ones work there best based off of the research and clients goals. I start design in black and white to make ensure the logo is visually working. From there, I will often show logo options in color and on a couple of background environments to give clients a contextual feel for how they might work in a designed format.